Digital Entrepreneurship

Mastering the Art of Online Ventures

Gain the essential skills to launch, manage, scale, and exit successful online businesses in the global market. This module equips you with advanced methodologies and strategic frameworks to innovate and thrive.

Explore various online business models, master product management strategies, and leverage data-driven decision-making to stay ahead in the online landscape. Engage with advanced marketing techniques, operational tools, and emerging technologies to build a comprehensive understanding of creating and growing online businesses.

Course Overview

Navigating the complexities of online ventures requires more than just a great idea; it necessitates strategic insight and practical skills.

You will examine various online business models, including multi-sided platforms, SaaS, subscription-based models, and more. You will critically analyse the benefits and risks of each model, using strategic frameworks like the Business Model Canvas and Lean Canvas to develop and refine innovative business ideas. This module will also cover product management strategies, agile practices, data-driven decision-making, advanced marketing techniques, operational tools, financial principles, legal and regulatory complexities, and the integration of emerging technologies.

By engaging with this comprehensive curriculum, you will gain the knowledge and skills to innovate, launch, and scale successful online businesses. You will be equipped to make strategic decisions, leverage data analytics, and navigate legal and financial challenges. This module empowers you to become a leader in the online business world, ready to seize opportunities and drive innovation.

What you will learn

Through the following chapters you will master the fundamental topics essential to the domain of AI in Public Service: Opportunities, Challenges and Ethics.

Course topics

1 - Digital Business Models
Explore various digital business models to understand their benefits and risks. Learn why selecting the right model is crucial for innovation and market fit. Utilise frameworks like the Business Model Canvas and Lean Canvas. Understand why these tools are essential for refining business ideas and strategies.
2 - Product Market Fit
Identify key market opportunities by developing skills in customer segmentation and competitor analysis. Understand advanced techniques like SWOT, PESTLE, and Porter's Five Forces to interpret market dynamics. These are foundational for creating data-driven business cases.
3 - Entrepreneurial Finance Strategies
Explore different funding mechanisms including bootstrapping, venture capital, and funding rounds. Understand and identify diverse funding sources like R&D tax credits to support entrepreneurial ventures effectively.
4 - Value Proposition, Pitching and Presentation
Craft value propositions that align with stakeholder interests through thorough analysis. Create clear, tailored business cases for your audience. Master pitching techniques, storytelling, concise communication, and visual presentations to captivate investors and stakeholders.
5 - Digital Marketing Strategies
Engage with advanced marketing tactics and analytics. Understand why optimising digital marketing efforts is essential for brand growth and customer engagement.
6 - Product Management
Learn product management techniques from inception to market dominance. Understand why strategic planning and agile practices are vital for successful product lifecycle management.
7 - Operational Excellence
Introduce operational tools and platforms. Learn why mastering digital business operations is crucial for managing projects, customer relationships, and payments effectively.
8 - Financial Acumen
Develop financial modelling and investment readiness skills including profit and loss, cash flow management, budgeting, ROI, and business valuations. Learn to anticipate uncertainties and disruptive changes by employing scenario planning techniques. Develop forecasting skills to create robust business cases adaptable to various market conditions for long-term viability.
9 - Growth Hacking
Study techniques like network effects and predictive analytics. Understand why innovative growth strategies are key to scaling digital businesses rapidly.

Why LSI

At LSI, we redefine higher education to meet the demands of a rapidly evolving world. Rooted in technology, innovation, and entrepreneurship, our approach is designed to empower individuals to thrive in an AI-driven future. From cutting-edge learning systems to a deeply supportive community, every aspect of LSI is crafted to inspire, challenge, and elevate your potential.

Specialist in
tech and innovation 

As the UK's only higher-ed institution dedicated to tech, innovation and entrepreneurship, LSI optimises your path to mastery and confidence.

While many universities try to be everything to everyone, LSI stands focused.
From curriculum design to teaching systems, faculty and culture, every fibre of our being is devoted to one goal: empowering you to be a well-rounded leader of our AI-augmented tomorrow.

AI-enhanced
learning

Our pioneering AI platform redefines education, with a virtual private tutor leading you through a personalised, hands-on learning experience.

Our proprietary tech emulates a 24/7 supportive, friendly, and emotionally intelligent virtual human, offering a multi-media experience with interactive audio-visual feedback. It offers formative assessments, critiques your work, and communicates effectively.

This unprecedented technology is at the heart of the LSI offering, creating optimal learning paths for each student, identifying skill gaps, and driving their development to perfection.

Community of
changemakers

LSI is for changemakers. Your peers will be invaluable connections for direct support, professional growth and for enriching future collaborations.

At LSI, you’ll immerse yourself in a dynamic community of ambitious and innovative minds. These connections extend beyond the classroom. They can not only inspire you but also open doors, offering a continuous source of support and opportunity throughout your career. This will not be limited to just your cohort, but our entire LSI alumni network.

Uniquely human
personal support

Instead of lectures, our pedagogy thrives on routine one-to-one sessions, because nothing can inspire quite like an authentic human connection.

Higher education is as much an emotional journey as it is an intellectual one.

LSI's frequent one-to-one sessions provide a safe space for personal growth, offering pastoral and academic support tailored to each student. They help you navigate the challenges of life, work, and academic complexities to realise your aspirations

 

Your learning journey enhanced with AI

A learning experience like no other, where cutting-edge AI transforms education into a personalised journey of discovery. At the London School of Innovation, we combine innovative technology with forward-thinking teaching to prepare you for an AI-powered future.

<strong>Virtual</strong><br>private tutor

Virtual
private tutor

Experience the future of education today with our state-of-the-art AI-based teaching technology. No, it's not just an AI chatbot. It is your virtual tutor, guiding you through a personalised journey of hands-on learning.

<strong>Virtual</strong><br>private tutor
<strong>Master</strong><br> the theory with <strong>AI</strong>

Master
the theory with AI

Experience a learning journey tailored just for you. With AI, every lesson is customised to fit your pace and needs, making your education uniquely yours.

<strong>Master</strong><br> the theory with <strong>AI</strong>
<strong>Instant  feedback</strong><br> for assignments

Instant feedback
for assignments

Benefit from real-time AI feedback on your submitted assignments while you wait for teachers' review. Our cutting-edge AI technology provides instant insights, helping you track your progress and focus on areas for improvement, ensuring continuous growth.

<strong>Instant  feedback</strong><br> for assignments
<strong>Role-Play </strong><br>with AI

Role-Play
with AI

Immerse yourself in lifelike scenarios powered by AI, with role-play exercises that put you in dynamic situations, allowing you to practice and hone your skills. Engage in realistic interactions that challenge your decision-making abilities, preparing you for real-world applications. This experiential learning approach ensures you build confidence and expertise in a safe, controlled environment.

<strong>Role-Play </strong><br>with AI

FAQs


What are the prerequisites for short courses?

When considering short courses, it's essential to understand the type of short course and entry criteria, as outlined in our Short Courses (Non-Credit and Credit-Bearing) Regulations. These criteria are designed to ensure that all participants can make the most of the short course that they wish to undertake.

For Executive Education short courses, we generally seek individuals in senior leadership or management roles who possess significant experience or relevant qualifications. These courses are tailored for those looking to enhance their strategic skills and leadership capabilities.

The Professional (CPD) short courses are aimed at individuals currently working in specific sectors. These courses are designed to provide Continuing Professional Development opportunities that align with industry standards and practices.

Our Open Interest/Essential Skills courses have no entry requirements, making them generally accessible to anyone with a keen interest in the subject matter. These courses cater to a much wider audience, allowing individuals to explore new topics and expand their knowledge without prior qualifications.

We specify the type of course and entry criteria when publicising the course, ensuring that participants are well-equipped to engage with the course content, ultimately enriching the learning experience If you have any questions about which course might be suitable for you, our Student Success Team at studentsuccess@lsi-ac.uk is happy to assist you in finding the right fit.

When are short courses delivered?

The delivery schedule for our short courses varies depending on the specific course and its format. To find detailed information about course dates, duration, and delivery methods, please visit our Short Courses page on our website. You will find a comprehensive overview of upcoming courses, including start dates and any relevant deadlines for registration.

Our short courses are designed to be flexible and accessible, ensuring that you can find a course that fits your schedule and educational needs.

If you have further questions or need assistance in choosing the right course for you, our Student Success Team is available to provide guidance and support.

Can I gain academic credits from a short course?

Yes, you can gain academic credits from a short course, but this is subject to our Short Courses (Non-Credit and Credit-Bearing) Regulations. These regulations focus on quality assurance and academic standards to ensure that all courses meet the required criteria for credit-bearing status.

Please refer to the specific details outlined in these regulations to understand how credits are awarded and the implications for your academic journey. If you have any further questions, feel free to reach out to our Student Success Team for guidance.

What is the weekly time commitment for short courses?

The weekly time commitment for short courses varies depending on the specific course and its format. Detailed information about the expected duration and weekly study hours can be found in the 'Duration' section of each course on the Short Courses page on our website.

What is the application process for short courses?

To apply for one of our short courses, please start by reviewing the key information available on our website. Each short course specification includes essential details such as the course name, description, content, entry requirements, duration, mode of delivery, academic level, credit status, and associated fees.

When you submit a form to book a place on a short course, this constitutes an offer to us to undertake that course; however, it does not form a binding contract. A contract will be established only when we send you a confirmation that you have secured a place on that short course.

We will confirm your place once you have completed the full booking form, met all applicable entry criteria, and we have accepted your application. At that point, you will need to pay the required fees and charges as outlined on our website. All payments are made in pound sterling (£) and are subject to our cancellation and refund terms.

How will my time be used during the short course?

Our short courses are thoughtfully designed to integrate seamlessly into your existing schedule, ensuring that you can balance your studies with other commitments. Throughout the course, you will engage in a variety of activities that enhance your learning experience and provide a well-rounded education.

These activities may include AI content, videos, case studies, and quizzes. This diverse approach not only helps reinforce the course content, but also fosters a dynamic learning environment where you can connect with your peers and instructors.

For more specific details about the activities included in your course, please contact our Student Success Team.

How can I interact with other students during my short course?

Interaction with fellow students varies based on the type of short course you choose.

Flexible Online courses are conducted entirely online without live components, which may limit opportunities for interaction. In contrast, In-Person courses include live elements, whether delivered on-site or remotely, allowing for more direct interaction with your peers. Blended courses combine online content with in-person sessions, facilitating both digital and face-to-face engagement. This mixed approach provides opportunities to collaborate and connect with other students, enhancing your learning experience.

By selecting the course format that best fits your preferences, you can optimise your interaction with fellow learners.

What are the requisites for certification on a short course?

Under the Short Courses (Non-Credit and Credit-Bearing) Regulations, all participants who successfully complete a short course will receive a certificate of participation. This certificate serves as recognition of your engagement and achievement in the course.

For those enrolled in credit-bearing short courses, additional documentation is provided. Participants will receive transcripts, alongside their certificates, issued in accordance with our Academic Regulations. This ensures that students have formal documentation of their academic achievements.

Our commitment to educational standards and transparency means that certificates and transcripts are valuable tools for showcasing your accomplishments and enhancing your professional profile.

What type of certificate will I receive for a short course?

The certificate awarded will be a digital certificate. This certificate can be easily shared and showcased, enhancing your professional profile.

Certificates are issued within 2-weeks after the course completion date, allowing you to promptly update your credentials.

Can I receive a physical certificate for a short course?

Unfortunately, we do not provide physical certificates for short courses. Instead, participants will receive a verified digital certificate upon successful completion of the course. This digital format allows for easy sharing on professional platforms.

Our decision to issue only digital certificates aligns with our commitment to sustainability and efficiency, ensuring that you can quickly and conveniently showcase your achievements without the need for physical copies.

How long can I access study materials for a short course?

Under the School Contract Terms and Conditions: Short Courses, you will have access to course content for 20-working days after your short course formally ends. Following this period, access to the materials will cease.

This policy ensures that you have sufficient time to review and consolidate your learning while also promoting a structured approach to your studies. We encourage you to take advantage of this access to enhance your understanding and maximise the benefits of your short course experience.

What are the technical requirements for my short course?

To ensure a smooth learning experience, you will need to have the latest version of a web browser, Microsoft Office, and a PDF viewer installed on your device. These technical requirements are essential for accessing course materials, participating in online activities, and completing assignments effectively.

By maintaining up-to-date software, you will be able to take full advantage of the interactive features and resources available during your studies. If you have any questions about the technical setup, please feel free to reach out to the Student Success Team for assistance.

Do I need internet access for my short course?

Yes, internet access is essential for your course as you will need it to access the learning platform and stream videos. However, you will also have the option to download some content, including transcripts, assignments, and reading materials, for offline use.

Can I enrol after the registration deadline for a short course?

Yes, you can enrol up to 7-days after the course has started. This flexibility allows prospective students to join our courses even if they miss the initial registration deadline, ensuring that you have the opportunity to benefit from our educational offerings.

What are the fees and payment options for short courses?

Details about fees and payment methods for our short courses are outlined in the School Contract Terms and Conditions: Short Courses. You can find key information about each course, including fees, in the relevant short course specification on our website.

When you submit a booking form, you are making an offer to enrol, which becomes a contract once we confirm your place. You will then need to pay the applicable fees and register as detailed on our website. All payments are made in pound sterling (£) and are subject to our cancellation and refund rights.

Payments are generally made via credit or debit card through our online payment platform. If you prefer to pay by bank transfer or require an invoice for a third party, such as an employer, please email admissions@lsi-ac.uk for assistance.

Is there a flexible payment option for a short course?

Yes. Please contact our Student Success Team at studentsuccess@lsi-ac.uk who will be able to advise you on this.

What should I do if I don't have a credit card for a short course?

If you do not have a credit card, you can still enrol in our short courses by using bank remittance through wire transfer or a debit card. We accept these payment methods to ensure that all prospective students have access to our courses. For more details on how to proceed with these payment options, please contact our Student Success Team. The team will be happy to assist you with the necessary information and guidance.

How can I obtain an invoice for a short course?

To request an invoice for your course fees, please email the Student Success Team at studentsuccess@lsi-ac.uk. The team will assist you in generating the invoice you need for your records or for reimbursement purposes.

What is the policy on refunds and withdrawals for short courses?

Our refund and withdrawal policy follows the School Contract Terms and Conditions: Short Courses.

You have 14 days from the date you receive confirmation of your course registration to cancel your place. To do this, you can fill out the cancellation form on our website or send an email to admissions@lsi-ac.uk.

If you cancel within this 14-day period, you will receive a full refund through the original payment method. However, if you begin the course before the cancellation period ends, we may charge you for the portion of the course already completed.

For cancellations made after the 14-day period, the following fees apply:

  • If you have started the course, you will be charged the full course fee.
  • If you cancel more than 10 working days before the start date, you will incur a fee of 50% of the course fee.
  • If you cancel within 10 working days of the start date, you will be charged the full course fee.

Please review the contract to ensure you fully understand your rights and obligations.

What is the policy on deferrals for short courses?

Our deferral policy allows students to request a deferral until midway through a short course. You may change your cohort once, depending on availability. To initiate a deferral request, please email admissions@lsi-ac.uk.

This policy reflects our commitment to providing flexibility to our students while ensuring that we can effectively manage course capacity and maintain the quality of our educational offerings. We encourage you to reach out with any questions regarding your specific situation.

Brochure


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